Article information
Resumen
El principal objetivo de esta investigación es contribuir a la comprensión de la capacidad de innovación. Más concretamente, la investigación se centra en describir las prácticas utilizadas para construir y desarrollar la capacidad de innovación en dos empresas innovadoras de base tecnológica (EIBT) del sector audiovisual español. Por medio de un estudio de casos múltiple basado, principalmente, en entrevistas con los responsables de los proyectos de desarrollo de nuevos productos, se ha identificado un conjunto de 17 prácticas clasificadas en tres dimensiones: estrategia de innovación, cultura innovadora y estructura del proceso de innovación. Este conjunto de prácticas ha promovido la obtención de buenos resultados en los proyectos de desarrollo de nuevos productos en las empresas estudiadas.
Palabras clave:
Capacidad de innovación
Capacidades dinámicas
Buenas prácticas
Estudio de casos
Desarrollo de nuevos productos
Abstract
The main objective of this research is to contribute to the understanding of innovation capability. Furthermore, it is mainly focused on the way innovation capability is built and developed in practice in two Innovative Technology-Based Companies (ITBC) in the Spanish broadcasting sector. Based on a multiple case study and interviews with managers who are responsible for New Product Development (NPD) projects, a collection of 17 practices is identified and classified in three dimensions: innovation strategy, innovative culture and innovation process structure. This collection of practices has achieved successful results in the new product development projects in the companies studied.
Keywords:
Innovation capability
Dynamic capabilities
Good practices
Case study research
New product development
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