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Vol. 11. Issue 3.
Pages 30-55 (July - September 2014)
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Vol. 11. Issue 3.
Pages 30-55 (July - September 2014)
Open Access
Medidas de cultura de inovação e de cultura organizacional para análise da associação com inovação
Culture of Innovation and Organizational Culture Measures for Analysis of the Association with Innovation
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Maria de Fátima Bruno-Faria
Doutora em Psicologia pela Universidade de Brasília – UNB, Professora no Departamento de Administração FACC/UFRJ e no Programa de Pós-Graduação em Políticas Públicas, Estratégias e Desenvolvimento – PPED/UFRJ, (Brasil)
Marcus Vinicius de Araújo Fonseca
Doutor em Engenharia pela Universidade de São Paulo – USP, Professor do Programa de Engenharia de Produção/COPPE/UFRJ, (Brasil)
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RESUMO

A cultura de inovação tem sido objeto de estudo em diferentes países e áreas de conhecimento. Almeja-se com seu desenvolvimento que os membros de uma organização compartilhem valores associados à inovação. Neste ensaio, buscou-se descrever e analisar instrumentos de medida de cultura de inovação, assim como caracterizar instrumentos de cultura organizacional empregados para avaliar a associação com inovação. A partir de ampla revisão da literatura nas principais bases de dados disponíveis no país, na área de conhecimento multidisciplinar, foram identificados quatro instrumentos que visavam avaliar a cultura de inovação, sendo apenas dois que apresentaram maior rigor e mostraram indicadores de validade de uma medida. As medidas de cultura organizacional associadas à inovação são diversas e revelam a complexidade e a falta de consenso sobre o construto analisado. Tais resultados contribuem para a realização de estudos quantitativos sobre o tema e diagnósticos organizacionais.

Palavras-chave:
Cultura de inovação
Medidas
Cultura organizacional
Inovação
ABSTRACT

The culture of innovation has been studied in different countries and disciplines. One of the major goals of its development is to drive members of an organization to share values associated with innovation. In this work, we sought to describe and analyze instruments for measuring the innovation culture, as well as to characterize organizational culture instruments used to assess its association with innovation. From an extensive review of the literature based on the main databases available in the country regarding the area of multidisciplinary knowledge, four instruments that intended to evaluate the innovation culture were identified and only two of them presented actual indicators. The measures of the organizational culture associated with innovation are diverse and reveal the complexity and lack of consensus on the analyzed construct. These results contribute to the implementation of quantitative studies and organizational diagnosis on the subject.

Key words:
Culture of innovation
Measures
Organizational culture
Innovation
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Copyright © 2014. Published by Elsevier Ltda. on behalf of Departamento de Administração Faculdade de Economia, Administração e Contabilidade Universidade de São Paulo ¿ FEA/USP
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