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Practical paper
Exploring market orientation, innovation, and financial performance in agricultural value chains in emerging economies
Khanh Le Phi Hoa, Chau Ngoc Nguyenb, Rajendra Adhikaria, Morgan P. Milesc,
Corresponding author
morgan.miles@canterbury.ac.nz

Corresponding author.
, Laurie Bonneya
a Level 2, Life Sciences Building (Building no.16), College Road, Sandy Bay Campus, University of Tasmania, Hobart, Tasmania 7005, Australia
b 100 Phung Hung, Hue City, Hue University – College of Economics, Viet Nam
c Department of Management, Marketing and Entrepreneurship, University of Canterbury, Private Bag 4800, Business and Law Building, Room 302B, Christchurch, New Zealand
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ISSN: 2444569X
Original language: English
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