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Green marketing horizon: Industry sustainability through marketing and innovation
Gonghang Chena, Aemon Sabirb, Muhammad Faisal Rasheedb, Lucian Belascuc, Chi-Wei Sud,e,
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cwsu7137@gmail.com

Corresponding author.
a Business College, Qingdao University, Qingdao, Shandong, China
b School of Management Sciences (SMGS), Ghulam Ishaq Khan Institute (GIKI) of Engineering Sciences and Technology, Topi 23640, District Swabi, Khyber Pakhtunkhwa, Pakistan
c Lucian Blaga University of Sibiu, Sibiu, Romania
d School of Finance, Yunnan University of Finance and Economics, Kunming, 650221, China
e School of Economics, Qingdao University, Qingdao, Shandong, China
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ISSN: 2444569X
Original language: English
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2024 November 19 7 26

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