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Vol. 23. Núm. 105.
Páginas 39-55 (octubre - diciembre 2007)
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Vol. 23. Núm. 105.
Páginas 39-55 (octubre - diciembre 2007)
Open Access
La inversión extranjera directa de la unión europea hacia américa latina: el método de entrada de las principales multinacionales eléctricas
The foreign direct invesment of the European Union towards Latin American: The entry method of the most important electrical multinationals
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1703
Zapata Yudira
Negociadora Internacional de la Universidad EAFIT, Máster en Ciencias Económicas con énfasis en Economía Internacional de la Universidad Nacional de Colombia. Candidata a Doctor en Dirección de Empresas Internacionales de la Universidad de Valencia-España. Gerente de la empresa International View Consulting
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Resumen

En un ámbito tan explorado como es el de la Inversión Extranjera Directa (IED), aún existen aspectos por abordar. A pesar de la importancia del sector servicios en el tema, son escasas las investigaciones que se han centrado en explicar la relación del sector en los flujos de IED hacia América Latina. La diversidad de temas que pueden influir en esta explicación, así como las características del sector servicios, la convierten en una tarea compleja, tanto para la investigación académica como para la gestión empresarial. Siendo conscientes de este hecho, este trabajo representa un intento de reducir dicha complejidad al plantear la relación entre flujos de IED y métodos de entrada a mercados externos. El método de entrada de la IED ha jugado un papel protagónico en la internacionalización de las empresas de servicios, particularmente en el caso de las multinacionales eléctricas europeas, las cuales han sido las responsables del incremento en los flujos de inversión hacia la región.

Palabras clave:
Inversión extranjera directa
internacionalización
métodos de entrada
servicios y sector eléctrico
Abstract

In a scope so explored as the one of the Foreing Direct Invesment, FDI, still exist aspects to approach. In spite of the importance of the services sector, the researchers are limited trying to explain the flows of FDI towards Latin America. The diversity of subjects which they can influence in this explanation, turn it an extremely complex task, as much for the academic investigation as for the enterprise management. Being conscious of this fact, this work represents an attempt to reduce this complexity, trying to define the relation between Flows of FDI and entry Methods. The entry methods FDI has played an important role in the internationalization of services companies, particularly in the case of the European electrical multinationals, which have been the responsible of the increase in the flows of Investment towards the region.

Key words:
Foreign direct investment
internationalization
entry methods
services and electrical sector
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