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Expanding knowledge on emotional dynamics and viewer engagement: The role of travel influencers on youtube
Jinyoung Jinnie Yooa, Heejin Kima,
Corresponding author
heejinkim@gachon.ac.kr

Corresponding author.
, Sungchul Choib
a College of Business Administration, Gachon University, 1342 Seongnamdaero, Sujeong-gu, Seongnam-si, Gyeonggi-do 13120, Korea
b Department of Systems Management and Engineering, Pukyong University, 45, Yongso-ro, Nam-Gu, Busan 48513, Korea
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ISSN: 2444569X
Original language: English
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2024 November 17 4 21

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