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Vol. 26. Núm. 116.
Páginas 63-81 (julio - septiembre 2010)
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Vol. 26. Núm. 116.
Páginas 63-81 (julio - septiembre 2010)
Open Access
La influencia del desempeño social corporativo en la satisfacción laboral de los empleados: una revisión teórica desde una perspectiva multinivel1,2
The influence of the Corporate Social Performance on employee job satisfaction: a theoretical review from a multi-level approach
A influência do desempenho social corporativo na satisfação laboral dos empregados: uma revisão teórica desde uma perspectiva multi-nível
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I Liana Páez Gabriunas
Magister en Administración de Empresas, Universidad Externado de Colombia, Colombia. Estudiante Doctorado en Administración (2007-201 I), Universidad de los Andes, Colombia. Directora, Centro de Liderazgo Facultad de Administración de Empresas, Universidad Externado de Colombia, Colombia. Grupo de investigación “Estudios Organizacionales”, afiliado a la Universidad de los Andes, clasificación AI de Colciencias; y grupo de investigación “Prospectiva, estrategia y liderazgo”, afiliado a la Universidad Externado de Colombia, clasificación C de Colciencias. Dirigir correspondencia a: Calle 12 # I - 17 Este, Facultad de Administración de Empresas, Bogotá, Colombia
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Se analiza teóricamente la relación entre tres de las dimensiones del desempeño social corporativo de una organización (relación con los clientes y proveedores, relación con los accionistas y la relación con la comunidad civil) y la satisfacción laboral de sus empleados desde una perspectiva multinivel. Integrando el enfoque de desempeño social corporativo y la teoría de disonancia cognitiva de Festinger (1957) en un marco meso, en el que se integran variables contextuales e individuales, se presentan proposiciones que especifican los factores que hacen más probable que las prácticas de responsabilidad social de una organización influyan positivamente en la satisfacción laboral de sus empleados. Se finaliza resaltando preguntas empíricas para investigación futura a resolver mediante modelos lineales jerárquicos y se incluyen implicaciones prácticas y teóricas.

Palabras Clave:
Desempeño social corporativo
satisfacción laboral
responsabilidad social
perspectiva multinivel
Abstract

This document provides a theoretical analysis of the relationship among three of the dimensions of corporate social performance (client and supplier relations, shareholder relations, and, relations with civil society) and employee job satisfaction in an organization. By incorporating the corporate social performance approach and Festinger's (1957) cognitive dissonance theory to a mesoframework, which combines both contextual and individual variables, a set of propositions are presented that specify the conditions in which social responsibility practices are more likely to positively influence the level of job satisfaction among employees. At the end, this article highlights empirical research questions to be addressed in future research based on hierarchical linear modeling, including a discussion of both theoretical and practical implications.

Keywords:
Corporate social performance
job satisfaction
social responsibility
multi-level approach
Resumo

É analisada teoricamente a relação entre três das dimensões de desempenho social corporativo de uma organização (relação com os clientes e fornecedores, relação com os acionistas e a relação com a comunidade civil) e a satisfação laboral de seus empregados desde uma perspectiva multi-nível. Integrando o enfoque de desempenho social corporativo e a teoria de dissonância cognitiva de Festinger (1957) em um marco médio, que integram variáveis contextuais e individuais, se apresentam proposições que especificam os fatores que tornam mais provável que as práticas de responsabilidade social de uma organização influenciem positivamente na satisfação laboral de seus empregados. Se finaliza realçando questões empíricas para investigação futura a resolver por meio de modelos lineares hierárquicos e se incluem implicações práticas e teóricas.

Palavras Chave:
Desempenho social corporativo
satisfação laboral
responsabilidade social
perspectiva multi-nível
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Este documento fue seleccionado en la convocatoria para enviar artículos, Call for Papers, realizada en el marco del Simposio “Análisis y propuestas creativas ante los retos del nuevo entorno empresarial”, organizado en el marco de la celebración de los 30 años de la Facultad de Ciencias Administrativas y Económicas de la Universidad Icesi y de los 25 años de su revista académica, Estudios Gerenciales, el 15 y 16 de octubre de 2009, en la ciudad de Cali (Colombia). El documento fue presentado en las sesiones simultáneas del área “Organizaciones”.

Este artículo surge como parte de los estudios doctorales de la autora en la Universidad de los Andes, particularmente del seminario de teoría organizacional, y contó con la orientación de los profesores José Camilo Dávila, Ph.D, Clemente Forero Pineda, Ph.D., y Edwardo Wills, Ph.D., a quienes se agradece sus valiosos comentarios.

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